News

Leading Capital Region marketing agency, Overit Media,  has a new market research & focus group facility that many companies in the area will want to utilize in order to gain market insights, says Volunteer AMA Contributor, Anna Varney. “Anyone designing a new marketing effort, creating new...

By Anna Varney On January 31st, the American Marketing Association New York Capital Region hosted the first 'CMO Forum: What's HOT in Marketing in 2019?', which was held at the innovative and attractive Urban Co-Works space in Schenectady.  The CMOs who discussed marketing trends are Lisa...

On Wednesday, November 14, 2018 at the GE Theatre, Schenectady, the New York Capital Region Chapter of the American Marketing Association (NYCRAMA) and the Public Relations Society of America (PRSA) NY Capital Region Chapter were pleased to present the 2018 Capital Region MARCOM Awards competition....

AMA: Who are you and what do you do? I am a graphic designer at Modern Press. I design marketing collateral for a variety of printing needs that our customers have; anything from business cards to annual reports. In my spare time, I create content for...