27 Oct The Creative Curve: How to Create Breakout Success (Webinar)
Date(s) - 10/27/2017
1:30 pm - 2:30 pm
The standard view of creativity is one of constant brainstorming punctuated by sudden flashes of genius—it is not something you can be intentional or methodical about. This talk will disprove this, explain how mainstream hits actually happen, and provide four ways any creator can increase their odds of making one.
Allen Gannett, founder and CEO of TrackMaven, noticed this when developing his ideas after interviewing dozens of the world’s leading creatives such as celebrity chefs, multi-platinum musicians, billionaire entrepreneurs, and fine artists. In addition, Gannett talked to the leading scientists and academics who study the field. Based on this, he found four patterns—”The Four Laws of The Creative Curve,” that all creatives engage in. These laws are not only scientifically valid but can be followed by any aspiring creative.
In this webinar, Allen Gannett will give us a sneak peek at his findings.
Allen Gannett is the founder and CEO of TrackMaven, the all-in-one marketing analytics platform which is used by brands including Microsoft, Marriott, and Saks Fifth Avenue. Gannett is also a writer with a regular online column for Fast Company and an upcoming book. He is also an active angel investor and has been both an Inc. and Forbes’ “30 Under 30” list. Most importantly, he is a lover of Welsh Corgis and a twice losing game show contestant.
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