Digital Marketing Bootcamp: PCM in Digital Marketing (Digital Marketing Metrics & Conversions)

Digital Marketing Bootcamp: PCM in Digital Marketing (Digital Marketing Metrics & Conversions)

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Date/Time
Date(s) - 10/24/2017
6:00 pm - 8:00 pm

Location
Southern Saratoga Chamber of Commerce, Clifton Park

Categories


The AMA has recently launched an exciting new certification in digital marketing: The Professional Certified Marketer PCM®, Digital Marketing. The certification covers all the key areas needed to show your competence in the evolving and in-demand field of digital marketing. This 8-week course is designed to assist you in studying towards the PCM® exam and help you achieve a certification that is backed by the AMA, developed by marketing professionals, and respected by the industry.

This 8-week course runs on the following days:

  • Tuesday, Oct. 24
  • Wednesday, Nov. 1 (Note that this is the only Wednesday class date)
  • Tuesday, Nov. 7
  • Tuesday, Nov. 14
  • Tuesday, Nov. 21
  • Tuesday, Nov. 28
  • Tuesday, Dec. 5
  • Tuesday, Dec. 12

The course covers topics such as:

  • Social Media
  • Search Engine
  • Optimization (SEO)
  • Content Marketing
  • Online Advertising
  • Digital Marketing
  • Analytics

Course Fee: $350 ($300 for AMA and Chamber members)

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