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Apple Logo - Think Different
Marketing Icons: The Apple Logo

According to Forbes, which compiles a list of ‘The World’s Most Valuable Brands’, the most valuable brand in 2016 was Apple. Its value was estimated at $154.1 billion, which is nearly double the second most valuable brand, Google, valued at $82.5 billion! The famous Apple...

Marketing Icons: The Rise and Fall of the Marlboro Man

The Marlboro Man must be one of the most iconic images ever created by the advertising industry. Developed by industry legend, Leo Burnett, it emerged in the 50s during a time when smoking was prevalent and the health dangers little known, and it ran until 1989...