AMA Tag

Ready for some bite-size marketing workshops, served with a side of coffee? We’ve assembled a new breakfast series to help keep you up-to-date on the latest technologies, approaches, and new tools, presented by the very best in the field. "This series of AMA Breakfast Briefs...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]AMA: Who are you and what do you do? I’m Michael Roach. I am a marketing and creative consultant. With my company, Michael Roach Creative, what I do is help businesses stand out more and get positive business results....

In May 2016, the American Marketing Association (AMA) underwent a major transformation. The organization unveiled its new global brand identity and logo. New Logo, Colors, and Tagline As marketers, we know the choice to rebrand is not to be taken lightly. Rebranding involves a change in positioning,...